Planning, Audits, + Training

Strategic planning, specialized audits and training support 

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What we do

Successful marketing performance starts with a great plan. At Vovia, great plans are backed by research and driven by insights and measurable results. We offer planning services based on your needs, including paid media (integrated or digital) content, analytics, and SEO.

Have a plan, declining performance or competitive activity you are unsure about and need a second opinion? We provide audits to help you ensure you’re on the right track. Our audits cover media POVs, competitive analyses, in-depth paid digital media audits, SEO audits, content audits, and reporting and tag management assessments. 

If you need the support our team can plan and execute, but if you’ve got a sizable in-house team of marketers we provide training support to help get you up and running. We offer support on platform setup, strategies for optimization, and campaign performance dashboard and reporting setups. 

Lastly, we’re here to support you for ad-hoc consulting needs. Have a board meeting and need help prepping a marketing summary to demonstrate ROI? Looking to increase your team’s knowledge of the latest media and data analytics trends? We’re here to help, and create custom presentations to suit your needs.

Business problems we solve

Plans

Integrated, digital only, content, analytics + SEO

Audits

Media POVs, competitive analyses, digital, SEO, content + performance reporting

Training

Channel set up, optimization strategies, quarterly reporting

Ad hoc consulting

Support as needed for one-off requests and presentations

Planning, Audits, + Training Case Study

  • Man wearing cowboy hat at fair grounds
    • Content Marketing + Performance Creative
    • Planning, Audits & Training
    • SEO

    Tourism Calgary

    + 53% Increase in Partner Leads

    Working with Tourism Calgary and their destination partners, we developed an integrated media plan for a partner buy-in program (56 partners). The result was a 53% increase in partner leads in just the first year.

    See the full case study
  • Couple meeting with a financial advisor looking at statements together
    • Planning, Audits & Training

    ATB Financial

    15.0 Return On Ad Spend

    Vovia assisted with the launch of ATB Financial’s Entrepreneur Centres, generating 1,727 total conversions (last click) and 698 assisted conversions. The Return on Ad Spend for this campaign was $15.02 in operational income returned for each dollar invested (all campaign costs, including…

    See the full case study
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Maximize your results with Vovia

Our philosophy has always relied on data to develop strategy and make decisions. By setting campaigns up properly, managing them continuously, and using advanced tools to optimize in real-time we’ve been able to drive superior results for our clients.

Get started with Vovia

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